Oakville Branding and Marketing to Meet your Needs

For our local area businesses in Oakville we provide the full spectrum of Branding and Marketing services. Based on your

specific requirements
products and services you provide
your budget
your target clientelle

we will:

Explain to you in simple terms what, why and how: All we will do in order to successfully complete the project.
Lay out a plan for a successful campaign.
Identify resources and expertise required.
Staff the team tasked with the appropriate talent.
Carry out the project successfully under budget and on time.

The rest of this article will attempt to provide a brief primer on Branding.

What is Branding?

Branding is a marketing practice. A set of marketing processes designed to help you:

create a name, product and or business.
Identify and promote your name, product or business.
Differentiate your business from the competition.
Promote your services and products to the world.

Some of the branding components are:

The business logo.
Your custom built Website.
The packaging for your products.
Printed and/or digital promotional materials.

How is Branding going to Help your Business?

A brand strategy when carefully planned out and executed will give you an advantage in the market. It can transform your business from small business to an established leader in your industry.

Increase your brand equity with consistent branding to develop the trust with your customers.

Branding Basics

Proper branding should include the following:

Logo and tagline should be part of all aspects of your business process where possible.
Online advertising.
Determine your target audience.
Research the needs of your customers.
Research similar brands within your industry.
Define your brand mission goals.
Identify what differentiates you from the competition.

For a more detailed explanation you can check out the following good resources on Branding: